Coursier.fr

Our new logo for Coursier.fr, the leading bikemessenger company in France, revisits the brand’s signature winged C. The emblem’s uniqueconstruction mimics the movement of the vehicle, with the thickest part always positioned at the front. Using the timeless graphic language of thinning parallel lines, this dynamic symbol becomesthe centerpiece of a highly informative visual system characterized by engaging contrasts.

Photo credits :  studio & garage by Emmanuelle Lubaki, outdoor Paris by Valentin Bourdiol, vélodrome Jacques-Anquetil by Solal Ohayon.

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Coursier.fr

Our new logo for Coursier.fr, the leading bikemessenger company in France, revisits the brand’s signature winged C. The emblem’s uniqueconstruction mimics the movement of the vehicle, with the thickest part always positioned at the front. Using the timeless graphic language of thinning parallel lines, this dynamic symbol becomesthe centerpiece of a highly informative visual system characterized by engaging contrasts.

Photo credits :  studio & garage by Emmanuelle Lubaki, outdoor Paris by Valentin Bourdiol, vélodrome Jacques-Anquetil by Solal Ohayon.

rebranding