Intersection
Car Parc 1

When BMW asked us to launch the 1 Series in the UK, we gathered a group of creatives and asked each to produce one piece, for a car park exhibition in London. The shoe designer built stilletos from pistons, the jeweller built a candelaria from logos, each artist found a way to translate what the car meant to them. And of course the invitation was a pop-up ticket machine.

related:

Intersection

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Intersection
Car Parc 1

When BMW asked us to launch the 1 Series in the UK, we gathered a group of creatives and asked each to produce one piece, for a car park exhibition in London. The shoe designer built stilletos from pistons, the jeweller built a candelaria from logos, each artist found a way to translate what the car meant to them. And of course the invitation was a pop-up ticket machine.

related:

Intersection

Car Parc 1